SEO & AI search optimisation (GEO)
Get found on Google. Get recommended by AI.
Customers now ask ChatGPT, Perplexity, Gemini and Google's AI Overviews who to buy from. Be the business they rank, cite and recommend.
Physiotherapy and massage near Old Street…
Sports physio for runners and gym injuries…
Back, neck and joint pain treatment…
Compare physiotherapists across London…
★★★★★ 4.9 (1,200) · Same-week appointments
#1Sports injury specialists with same-week appointments and no referral needed.
lumenphysio.co.ukIllustrative example for a fictional clinic.
What is AI search optimisation?
AI search optimisation, also called generative engine optimisation (GEO), makes your business easy for AI assistants to find, understand and trust, so they recommend and cite you in their answers. It builds on SEO: the same strong website, clear content and reputation that help you rank on Google also earn you mentions in ChatGPT, Perplexity, Gemini and Google AI Overviews.
What's included
Technical SEO
Fast, crawlable, error-free pages.
Local SEO
Google Business Profile, maps and listings.
Answer-ready content
Pages that answer real customer questions.
Structured data
Schema that tells AI exactly who you are.
Reviews & mentions
Reputation on the sites AI trusts.
AI visibility tracking
See where AI mentions you, monthly.
How AI assistants choose who to recommend
- Clear, factual website content
- Structured data
- Reviews & ratings
- Mentions on trusted sites
- Consistent business listings
- ✓ Recommends your business
- ✓ Cites your website
- ✓ Quotes your services & prices
- ✓ Sends ready-to-buy visitors
What you'll see every month
Google rankings
Positions for the searches that matter.
AI mentions
Where AI assistants name and cite you.
Traffic & enquiries
Visits, calls and form leads.
Plain-English report
What changed, and what's next.
From invisible to recommended
Visibility audit
Where you rank, and what AI says about you today.
Fix the foundations
Technical fixes, structured data and listings.
Content & reputation
Answer-ready pages, reviews and mentions.
Measure & grow
Monthly reporting, with early gains in 60–90 days.
What does it cost? Monthly programmes are priced by competition, locations and content volume. You get a fixed quote after a free visibility check.
SEO & GEO FAQs
What is the difference between SEO and GEO?
SEO (search engine optimisation) helps your website rank in Google's search results. GEO (generative engine optimisation) helps AI assistants like ChatGPT, Perplexity, Gemini and Google AI Overviews mention and cite your business in their answers. They share the same foundations, and GEO adds a focus on clear facts, structured data and third-party mentions.
How do I get my business recommended by ChatGPT?
AI assistants recommend businesses they can find, understand and trust. Make sure your website states clearly what you do, where and for whom; add structured data; keep business listings consistent; collect reviews; and earn mentions on reputable sites in your industry.
How long does SEO take to work?
Technical fixes can show results within weeks, and most businesses see meaningful gains in 60–90 days. Competitive searches take longer, and results compound over time.
Can you guarantee a #1 ranking?
No one can honestly guarantee rankings or AI recommendations, because search engines and AI models decide. What we commit to is clear work, best-practice methods and transparent monthly reporting.
Do you offer local SEO?
Yes. Local SEO covers your Google Business Profile, map rankings, local listings and reviews, so you appear when nearby customers search.
Will this work with my current website?
Usually, yes. We optimise WordPress, Shopify, Webflow and custom sites. If your site holds you back, we'll tell you what to fix first.